Inside this content membership, visibility transforms from “something that happens to other people” into something that happens for YOU.

The Plotting Shed is the place you stop guessing and start knowing.

knowing.

because you finally know what’s working and WHY, so you can repeat it daily.

Instagram isn’t hard because you’re out of ideas.

your notes app tells me otherwise

It’s only “hard” because when something you post does (or doesn’t) do well, you’ve got no clue why. 

It's not that you don't know what to post.
It's the execution that’s the flipping problem.

And when you do manage to get a reel out there- after hours of agonizing over making it perfect- you refresh your insights three times in the first hour, hoping and praying for results, wondering if you accidentally broke your Instagram because your views are so low.

It's time that ended. for good.

If you’ve ever found yourself questioning...

Was it the hook I used?

The time I posted?

How I worded that second line?

The algorithm just... flat out hating me?

You don’t need more content ideas you’ll never use or 750+ hours of videos to tell you how to “optimise your bio.”

You need to know why a post worked, or why it didn’t.

You need to be able to press “post” and know it’s going to reach the right people.

Because when you know why something worked, posting content becomes silly simple.

And your account finally grows (without you spending all of your time growing it). 

Plotting Shed

is a membership for experts, service providers and content creators who are absolutely done collecting ideas and ready to actually post them.

It's for the accountability to post your content, and the confidence to know why a post worked, so you can stop second-guessing every caption and start trusting yourself.

You've got the ideas. You've got the prompts.

Heck, you've likely even downloaded a tonne of frameworks.

But you don't have certainty that when you post, it's going to work.

Let's fix that!

The

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The Plotting Shed isn’t just another course that’ll get dusty in your inbox.

It’s the place that’ll encourage you to finally take action and press “post.”

It’s where you get personalised feedback from someone who knows what they're talking about, not just vague 'ahh love this!' comments from other members who are also out here guessing.

It’s where you log into Instagram, write a caption in just 20 minutes, and actually hit publish (without second-guessing yourself again).

It’s where we turn visibility from something that happens to others into something that becomes inevitable to you and something you can actually influence.

Because whether you’ve had a post stuck in 200 view jail or one randomly blow up out of nowhere, you need to understand why-

so you can recreate it on purpose instead of praying to the algorithm to be nice.

Instagram should be exploding your business, not sucking the life out of your time and making you constantly doubt yourself. 

What We'll Do Inside:

As soon as you join The Plotting Shed, you'll have access to everything you need to start posting with absolute certainty.

Your first day

Submit your first piece of content for feedback.

Get specific, actionable notes on what's working and what to tweak. 

Join a co-working call. Write a caption start to finish in 20 minutes.

Post it and actually feel proud because it’s finally getting engagement. Realise you didn't need to rewrite it five times after all. Get hot-seating during the session.

Your first week

Your first 2 months

You're posting 3x a week without overthinking.

You've had a reel hit over 10k views and you actually know why it worked.

You're not refreshing insights every 20 minutes because you trust what you're putting out there. 

Your first day

Submit your first piece of content for feedback.

Get specific, actionable notes on what's working and what to tweak. 

Join a co-working call. Write a caption from start to finish in 20 minutes.

Post it and actually feel proud because it’s finally getting engagement.

Realise you didn't need to rewrite it five times after all. Get hot-seating during the session.

Your first week

Your first 2 months

You're posting 3x a week without overthinking.

You've had a reel hit over 10k views and you actually know why it worked.

You're not refreshing insights every 20 minutes because you trust what you're putting out there. 

And here’s what changes about your social media once you’re inside The Plotting Shed...

Your reach is up because your content is actually working, not because you're on some crazy hamster wheel posting 14 times a day.

You know precisely what to adjust when something flops.

You've stopped treating visibility like something that just happens to other people. 

Co-working Calls

The cameras-off space to show up, write your content, and get it DONE, together. You’ll get:

  • Prompts to guide you
  • Focused writing blocks
  • Optional hot seat feedback for live tweaks and questions
  • Support available the whole session

Monthly Plotting Call

Every month, we look at why certain content is getting picked up right now. You’ll learn how to spot patterns, test strategically, and stop relying on a hope and a prayer. 

You'll learn to spot what makes content get picked up by the algorithm. So when visibility happens, you know how to utilise it and repeat it. 

And when it doesn't, you know exactly what to tweak so that it does. 

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Never worry about content topic ideas again, because my Planting the Seeds Prompts are included!

All the weekly content prompts I send out are automatically included in The Plotting Shed. (delivered every Sunday so you can have a play with the hooks before co-working calls.)  

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Here's what it actually is:

All the resources you need to make creating content fast.

Support available Monday–Thursday even if you can't make live calls

You can log in and grab what you need & get personal feedback too.

Monthly breakdowns of what the algorithm is rewarding in different niches (travel, beauty, coaching: the lot!)

Co-working calls with hot seat spots so you can clearly see what’s working and what isn’t. 

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The Investment

Growth takes time. Pick your season. 

DOORS OPEN MARCH 2026

This is what happens when we fix your Instagram

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Frequently Asked Questions

When are the calls? +

We alternate them between mornings and afternoons. Because time zones are real and there’s nothing worse than not being able to make something live. All calls are recorded. And you get daily async support Monday–Thursday even if you really can't make it.

Where is it hosted? +

Circle is where the membership is hosted. The community, calls and content are all in one spot.

I’m not based in the U.K, can I join? +

YAS! Of course! Everyone's welcome, no matter where you’re from.

What does support look like? +

There are two of us inside The Plotting Shed reviewing content. Sarah is also joining us, an expert in viral content for products and artists, who is currently being hired by brands, and Gemma too. We have your niche covered!

Do I have to pay in full? +

Nope. But if you want to, you’ll get two months free and an audit for me.

What if I'm already in Planting the Seeds? +

The Plotting Shed includes all the Planting the Seeds prompts, so you'd cancel that subscription and just keep this one.

What's the difference between this and The Orchard? +

The Plotting Shed is execution support helping you post your content and understand why it works. The Orchard is full positioning work who you are online, what your offers should look like, how to develop your thought leadership.

If you need to figure out who you are and what you stand for online, that's The Orchard. If you need help actually posting consistently and understanding what's working, that's The Plotting Shed.